Digital marketing / Branding / Website

Outsourced marketing for Bex Design

A symbiotic marketing partnership

In 2015, Wiltshire based digital and screen printer Bex Design & Print gave us a mission: to update their brand and create a new website.

As 2016 came around, Bex asked us to manage their SEO and PPC, overseeing additional direct marketing in tandem. We’re perfectly positioned to act as the outsourced marketing team for Bex, helmed by a dedicated account manager. Our exciting work together continues…

Since we’ve been working with Resolution, we have seen a clear increase in leads for the key growth areas set out. Google Adwords is working well for us, the results speak for themselves and we are very happy with the proactive service we have received from our marketing team at Resolution.

Managing DirectorIan Board

Search marketing success story

By refining the Adwords targeting and eliminating Display, we reduced the bounce rate on this campaign by 40% and the cost per lead by 87% almost immediately.

We then added three more campaigns to the mix, staying within the budget allocated to the original campaign. Every campaign has its own landing page with an enquiry form for easy tracking.

In terms of SEO, we went through a process of on-page optimisation throughout the website, increasing the amount of content and building social media presence. Over the next 2 years, organic traffic increased steadily and traditionally quiet periods also became more active, keeping the Bex presses busy all year round.

reduction in Cost Per Lead
increase in organic web traffic