Our uniquely successful
Accelerator Process
Transform your business
Over the years we’ve helped many businesses to transform their brands and we’ve created a simple but powerful approach that ensures we deliver great results. We’ve identified 4 key stages that apply to all businesses, each must be considered and completed before the next can begin; Discovery, Brand, Website, and Marketing.
We call this approach our Accelerator Process and it provides the pathway for a successful transformational journey. Without this guidance, it is very easy to make mistakes, the most common being to start working on aspects of your marketing too soon.
When starting work with new clients we discuss all stages in this process, in order to assess where the best starting point for our work may be. We are regularly involved in all these stages, we don’t have to be, but we do need to ensure all the stages are considered and completed satisfactorily before moving forward.
Discovery
Clarify your offering, target audiences, USPs, value proposition and sales messaging.
from £1.5K
Brand
Create your corporate identity and the essential assets you need to get your brand off to a great start.
from £5K
Website
Create a bespoke designed, high-quality website that includes everything you need to attract and engage your clients.
from £7.5K
Marketing
Plan, create, deliver, analyse and fine-tune your ongoing digital marketing for maximum results.
from £500 pmDiscovery
Before you can start the brand creation stage it’s vital to have a clear understanding of what the business is all about. What exactly are you offering, to who, how, and why? Understanding your fundamental proposition is a vital first step. Also, quite commonly, established businesses can lose sight of what their focus truly is, and what it isn’t. Our extensive experience and knowledge make us your ideal Discovery partner.
Brand
Discovery complete, we can now create your business identity and start bringing your brand to life, knowing that you are very clear about what you are offering, to who, and why. This work includes logo design and the creation of essential visual assets and guidelines to provide clear direction and consistency for the brand. We are brand creation specialists and only once you have your brand established should you progress to creating your website.
Website
Your website is the hub of your marketing. The vast majority of your marketing and new business activity will result in visits to your website, so make it as good as it can possibly be before you spend any money on ongoing marketing. We have created hundreds of websites and have a proven staged process for this work as well.
Marketing
What we’re talking about in this stage is all the ongoing marketing activities like email marketing, Google Ads, SEO, social media, advertising, brochures, exhibitions, etc. Only once your website is completed should you push the button on these activities, and when you do, you need to ensure that you have a clear strategy, with actions and controls to ensure you spend your money effectively. We offer a full range of ongoing marketing services to help drive your business forward.
